Decision details

Joint communications and engagement strategy

Decision Maker: Cabinet

Decision status: Recommendations Approved

Is Key decision?: Yes

Is subject to call in?: Yes


Purpose: to approve the strategy


Cabinet considered the report of the deputy chief executive – transformation and operations.  This proposed a communications and engagement strategy, a joint strategy with Vale of White Horse District Council. 


The Cabinet member explained that the strategy would allow the council to govern its communications to ensure that meaningful, consistent and tailored messaging reached all of the council’s diverse audiences.  The strategy would provide the framework for communications and engagement activities.  It included the key principles from the council’s public engagement charter, which would be replaced by the strategy.  The strategy also highlighted several areas that would be strengthened.  These included improving customer satisfaction by raising awareness of the council’s services and the work the council was doing to help South Oxfordshire thrive.  It would strengthen engagement with others and improve the council’s reputation by demonstrating that the council informed and listened to its communities.  The Cabinet member emphasised that all staff and councillors had a role to play in the strategy’s success. 


Cabinet noted that the Scrutiny Committee had considered the draft strategy and had welcomed it. 


Cabinet concurred and agreed that the strategy should be approved. 




(a)       approve the Joint Communications and Engagement Strategy, attached as Appendix 1 to the 7 April 2022 Cabinet report of the deputy chief executive – transformation and operations; and


(b)       authorise the head of corporate services, in consultation with the Cabinet member for corporate services (South) and the Cabinet member for community engagement (Vale), to approve annual action plans that will underpin the strategy. 

Report author: Shona Ware

Publication date: 28/04/2022

Date of decision: 07/04/2022

Decided at meeting: 07/04/2022 - Cabinet

Effective from: 20/04/2022

Accompanying Documents: