Cabinet member for Corporate
Services, Policy and Programmes introduced the report. Present in
the room was the Communications and Engagement Manager, to answer
any questions raised. The Head of Corporate Services was also
online to take questions.
The report was the first of its
kind, so the team were interested in Scrutiny committee’s
suggestions. It covered both South and Vale. You can see the range
of consultation and engagements. It was worth noting that
consultations are statutory for the councils, whereas engagements
are voluntary reaching out exercises and align with the Corporate
Plan. There was desire to innovate and use different resources to
reach out to different sectors of the community. The Cabinet member
commended the team for their work.
The main questions and comments
raised by scrutiny committee were:
- A member asked how do
consultation results follow through to the next stage consistently?
The officer responded that it varies by consultation. For the Joint
Local Plan (JLP), a report was produced and a recommendation from
an independent officer. Planning Policy team were involved in
analysis of the JLP response and produced a consultation statement
on the website including officer responses. Head of Corporate
Services added that we could strengthen the “what happened
next” part of the analysis. He also mentioned the team will
be using a new and more engaging software.
- Diversity and
Inclusion strategy – of 234 people, how many were from
diverse groups? The demographic profile was included in the
report but some respondents were
representing groups. The officer responded that they had created a
database of 273 equalities organisations across our districts for
direct contact on consultation and engagement.
- The officer explained
they were hoping to broaden consultations by going to cafes,
schools etc to speak to people. It was tricky to get young people
to engage.
- It was confirmed that
Inclusion and Diversity Champions were officers across the council
teams.
- Committee commended
the report and supported the direction.
- A member suggested
focus groups and panels to help engage those difficult to reach
groups, although recognition given to resourcing issues. Cabinet
member suggested a targeted approach to engage young people on
specific sections/themes that mean something to them. The officer
did raise that always consulting the same people via a focus group
was not ideal.
- Ethnicity slide
– on the lower % figures, can we try to understand the
granular details of those figures in future reporting?
- Cabinet member for
Healthy Communities was invited to speak by the chair, and she
added that this was a living document
and we can always do better. The engagement was promising, and the
report was a good start. Cabinet member cited some examples of
outreach she was involved in. She said members can have more direct
involvement in engagement in their daily work. Cabinet member for
Corporate Services alerted members to the fact that the full data
on individual consultation and engagement exercises can be found in
their individual reports.
- Committee discussed
demographics data, which was expensive but was being
considered.
- A member suggested
taking feedback at events, not afterwards.
- Head of Corporate
Services saw the importance of reaching out to talk to people. He
added that in his previous work, focus groups weren’t
successful. He added that the engagement team was three
people.
Resolved:
Committee noted the report.
Committee’s comments to Cabinet were as follows:
- We should link
consultations to our Corporate Plan themes – the golden
thread concept.
- Committee supported
the direction to reach underserved residents, and to apply a deeper
approach where we could afford to.
Officer and Cabinet members
were thanked.